Sub-Zero and Wolf 2010–12 Kitchen Design Contest

Sub-Zero and Wolf invite you to showcase your best work.

We again honor the professionals who have helped make Sub-Zero and Wolf the quintessential components of the uncompromised kitchen. This contest continues to have a stellar reputation as the very best in the design industry.

Entry is free, the rules are simple and the prize money lavish.

New for 2010–12

To celebrate our 10th contest, we’re awarding our largest cash prizes ever to two global winners—$40,000 each! We’re also increasing the second and third place winners’ cash prize to $20,000 and $10,000, respectively, and adding a peoples’ choice award.

In addition, all regional and international winners will benefit from a post-contest PR campaign. Winners will also be featured on our website and (corporate)

Prize Structure and Categories

International Regional Winners

Two winners:
  • Best use of Sub-Zero & Wolf in a Traditional kitchen.
  • Best use of Sub-Zero & Wolf in a Contemporary kitchen.


  • Entry into the Global winners contest.
  • Trip to the winners conference and awards event in Madison, Wisconsin, for the winner of each category, plus their partner.
  • National publicity in winner’s country.
  • On-line exposure on and

Global Winners

Best use of Sub-Zero and Wolf in the kitchen.

Global winners are chosen from North American and International regional winners.


  • $40,000 first place traditional kitchen.
  • $40,000 first place contemporary kitchen.
  • $20,000 second place (any style kitchen).
  • $10,000 third place (any style kitchen).
  • $15,000 designers’ choice award (any style kitchen).
  • $15,000 peoples’ choice award (any style kitchen).

Official Contest Rules

All design and construction must be fully completed within the contest period of January 1, 2010 to October 31, 2012. The individual entrant must be the person who designed the kitchen.

Submit your entries online from April 1, 2012 to October 31, 2012; only online entries will be accepted. The contest will be judged by a panel of professional designers representing various design disciplines. Decisions of the judges are final.

Entry Requirements:

  • Kitchen must include at least one full-size Sub-Zero built-in or integrated refrigeration unit. Kitchen must also include at least one Wolf cooking appliance as primary food preparation equipment. This includes ranges, rangetops, ovens and cooktops. Ventilation, microwave ovens and warming drawers do not qualify as primary cooking equipment.
  • Floor plan and elevations or perspective drawings in 1/2" scale.
  • A minimum of two colour photographs of the completed design. Additional photos are welcomed with “before” shots if possible.
  • A written narrative of no more than 200 words describing your kitchen design. We want to hear about the design challenges you faced and how you overcame them. Refer to the design narrative suggestions and examples available at contest.

Entry Details

Enter online Here Mail-in entries will not be accepted.

All design and construction must be fully completed within the contest period of January 1, 2010 to October 31, 2012. The individual entrant must be the person who designed the kitchen.

Regional winners to be announced during regional celebrations in February 2013. Winners’ Conference and Awards Event will be held in Madison, WI late spring 2013. Voting for designers’ and peoples’ choice awards begins online after the regional celebrations.

Frequently Asked Questions

1) Is it necessary to use both Sub-Zero and Wolf in a kitchen to enter the contest?

Yes, either a full-size built-in or integrated unit as the refrigeration and Wolf equipment as the primary cooking instruments for the residence must be used. It is not a requirement to use Wolf ventilation, microwave oven or warming drawer.

2) Do you want the entrant’s name on the entry materials?

No. Please leave your name off the drawings, narrative, photos or any other material you send us. If you do not follow this step, we will delete this information to avoid any potential for bias on the part of our judges.

3) What type of photography do I need to include? (Not applicable for student category.)

As the rules spell out, we need a minimum of two images per entry. Professional photography is not required, but the obvious benefit of a nicely photographed kitchen would be to your advantage. "Before" shots are also welcomed. Each image file can be up to 5 megabytes at highest resolution (a minimum of 300 dpi is recommended). Do not include spaces or special characters (such as % or & or –), when naming the files and use .jpg rather than .jpeg for the file extension.

4) Who are the judges?

We are in the process of recruiting judges. We will provide you with this information as soon as the process is completed. The selections will be indicative of the high caliber of judges utilized in past KDC contests.

5) Am I strictly limited to 200 words in the narrative?

Yes, please adhere to the rules; however, the judges do not count words. We rely on the entrant to summarize the problems and design solutions they offered in their entries in a succinct manner.

6) Can you provide specific suggestions for the narrative?

The narrative can include design challenges encountered, how these challenges were worked into the design and how the use of Sub-Zero and Wolf products benefited or brought uniqueness to the design.

7) When and where will the regional winners go for their four-day trip?

The KDC celebration will be in May, 2013, in Madison, WI, at the Sub-Zero and Wolf headquarters.

8) What is the deadline for the receipt of entries at Sub-Zero and Wolf and when will the regional and international winners be announced?

All entries must be received no later than October 31, 2012. Regional and international awards winners will be announced in February, 2013.